Friday, March 11, 2011
Weekend Warriors- Itinerary
I got creative while making an itinerary for this weekend. My friend's 16 year old brother is visiting him in Los Angeles for his Spring Break and he asked me to come up with a game plan for what we are going to do while he is here.
Freelance Project: Joe Babajian & Rodeo Realty Advertisements
I have acquired an exciting freelance opportunity with a very well known realtor in Beverly Hills and Bel Air named Joe Babajian. I have been hired to rebrand all of Joe's marketing materials, which includes a total of 12 different pieces. Below are the first ads that will debut in the LA Times Newspaper during the weekend of March 11th, 2011. I will post more pictures when I get my hands on the actual paper. 

Sunday, January 30, 2011
Freelance Project: Bass & Gas- Store Logo Design
My client is opening a fishing & tackle store in rural Missouri called Bass & Gas. These are the final versions of the logo that I designed. The different versions will be used on large billboard signage, large illuminated signage, business cards, printed materials, and a website (which I will soon be designing also).




***UPDATE***
My client asked for further revision to the logo and it has now officially been changed to what is shown below.




Freelance Project: Darren Cardona- Logo & Business Cards
This is an identity project that I designed for an Interior Designer and Architect in Los Angeles, CA named Darren Cardona. Darren asked me to consider his line of work for his card's inspiration, so I worked with a grid while using geometric elements such as line and shape.
Business Card (Front & Back)
Freelance Project: Memento Media- Logo & Business Cards
This is an identity project that I designed for an online advertising company that called Memento Media. Their premise is to develop advertising campaigns that resonates, instead of being just another media buy that will be forgotten. Luke Hubbard is one of the founders of this company and he asked me to make a card that was cohesive with the other card I designed for him- but with a unique look. Once printed, the card is cut on the thin black line to become the shape of the right leg of the "M".
Business Card (Front & Back)
Freelance Project: Luke Hubbard- Logo & Business Cards
This is an identity project that I designed in Los Angeles, CA for a professional in the Internet Marketing industry. Luke Hubbard is on the Google Advisory Board and is considered one of the best online marketing experts in the nation.
Freelance Project: Cyril Wrabec- Logo & Business Cards
This is an identity project that I designed for a lawyer in Kansas City named Cyril J. Wrabec. He is not only an attorney, but he is also a pilot. I created two cards for him, one for each of his professional practices.
Attorney Card
Freelance Project: Adam's Apple Productions- Logo, Business Cards, & Email Header
This is an identity project that I designed for a client named Adam Thor who is the founder and president of Adam's Apple Productions (a company that deals with Entertainment Marketing and Public Relations). I will soon be working on this company's website redesign and other materials.
Wednesday, June 16, 2010
Friday, April 30, 2010
Friends of Chamber Music: Internship
Here are some new logo concepts that I have been working on for the Friends of Chamber Music's new series.
Wednesday, April 21, 2010
Degree Project: Completed Process Documentation
Sunday, April 18, 2010
Degree Project: COMPLETED WEBSITE!

After 2 weeks of refinement, I finished revising/editing the 8 videos in my HIV awareness campaign series and have uploaded them to Vimeo so that they can be embedded into my website. I'm currently putting the finishing touches on the site, but it is up and running. Check it out!
Thursday, April 8, 2010
Friends of Chamber Music: Internship
Wednesday, March 31, 2010
Degree Project: Updated Video Edits
I have been working on a campaign "brand mark" to go on the end of each video that will exist in the series of 5-10 different short clips. It has evolved from simple to complex and now back to simple ( efficient!)
First attempt at a campaign mark:
I started with a clean textured background and simple type w/narration.
Second attempt at a campaign mark:
I wanted more...so I added texture, kinetic typography, and lots of movement.
Third attempt at a campaign mark:
Although the fast paced, busy and overloaded campaign mark shows off my editing skills, I felt that it might over power the rest of the video footage and maybe "less is more."
Final campaign mark:
I cut back even more to a clean white background and dramatic smooth transitions with black type.
My concept of reaching out to the young community at critical times and creating a lasting impression has developed into the idea of juxtaposing the video footage with unexpected and powerful background ambiance (a crowded bar, nightclub, party, heart monitor, intercourse, etc.) that provokes emotion by making you uncomfortable. I have also grouped the footage into categories based on the statistics on each model's face, but I'm having a difficult time figuring out how many models to show during each video. To fix this confusion, I decided to make a matrix that charts which models will be in each video and what the background sound effect will be. 

Here are some of the most up to date videos in the series.
Tuesday, March 23, 2010
Professional Practice: Senior Show Directions
After meeting with my group, we decided to pursue Matt's direction for our "Bragging Rights" Senior show identity. We have the concept of an exhibit that presents our best work in an elegant, confident and refreshing manner by using golds, whites, and blacks, as well as ornamental elements and pristine typography. The following is the revised logo and theme that we will be presenting in the "Shoot Out" on Thursday, March 25th.





With my partners Matt Urlaub & Adam McBride, we came up with the idea of calling the 2010 Senior Design show "Bragging Rights" to play off of the idea of this being our chance to show-off our work to the community and to visually "brag" about what we have accomplished as we graduate from KCAI. The following are design directions that I have been playing around with. We want to use really beautiful typefaces that are elegant and sophisticated, along with ornamentation or highly decorative graphics that will emphasize our theme in a clean, yet detailed manner.







This is the website mock-up that I
designed for our show's concept:
designed for our show's concept:



This is the logo, theme and typography
being used in our concept
being used in our concept


______________________________








This is an idea for the homepage of the
show's website that I came up with.
show's website that I came up with.

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