Friday, October 24, 2008

Communication Models: Output Postcard

2 comments:

Michael May said...

I'll start off with the fact that the bullets you added are handgun ammunition, .357 Magnum. They were developed to penetrate early body armor for Smith & Wesson, an American arms corporation. So they have no real relation, except for the fact that they were developed in the 1930's (which is a similar era).

Just kidding.

The bullets add a level of clarification for people that wouldn't know what my object was in the first place, but I don't really know if they work as a "product" because, in a sense, my object is the "product" of hard work in service to the Red Army.

The red works nicely, linking back to Soviet-era Russia. The red alone seems negative. That, added with the badge itself and the bullets creates an overall negative look.

Kyle Huber said...

The product I was attempting to create with the combination of the original sniper badge and the added pile of bullets is the idea of clarification and a message of success. Bullets help the viewer realize that his badge is rewarded to Soviets for their hard work in service to the Red Army. It is an honor to have this badge given to you so I wanted to remove the idea of "interrogation" that you created in the original post card. It was portrayed in a negative tone as if this is a bad object with all bad connotations. I view the object as a good thing that must be earned, despite the idea of war being violent and maybe not the best answer to a problem....So besides that, I juxtaposed it with the red background that not only relates to Soviet-era Russia but it also removes the original background noise that I had a problem with in your original postcard.

I was thinking about how bullets can symbolize death and defeat on one side of the spectrum, or they could also symbolize success on the other side of the spectrum. Its up to the viewer to decide what bullets stand for in their point of view. Personally, I was intending for them to mean, "all these bullets lead to someone earning the sniper badge"

As far as an overall negative look, yes, my output postcard creates a negative tone- referring to the idea of blood, war, and the ending of an era (although I think I may have changed the way the badge itself is being presented)